2. Help you select shoes.
I trained with classical shoe line builders from Europe* who taught me about shoe construction, design and materials. I know how to balance quality and fashion. I can spot junky shoes from a mile away. My standards are high, yet I know which shoes are the best value. *Thank you Peter Keen and Jacques Azadian.
3. Help you shop the trends, on your budget.
As a Product Director I traveled to European fashion centers such as Paris and London to research trends that could be adapted for the American market. I'm always aware of the latest, appropriate trends for kids, and can help you select tasteful, chic shoes for your first walkers, toddlers, kids and tweens.
4. Help you shop smart.
I've traveled to factories all over Asia and Mexico, learning about children's shoe manufacturing, and the tricks of the trade. I know how companies cut costs, when value can be had at a price, and when you're being cheated. Because I always needed to know what my competition was up to, I know what each retailer and brand does best, and can guide you where to shop.
5. Save you time and money.
Whether you work out of the house or in the home, whether you're a mother or father, or buying a gift, your time is precious. My shopping tips will save you time and money, and they'll be written concisely and with wit so you can smile and be on your way.
6. Learn from experience...I'm a mom.
I've had my share of frustrating shoe-shopping trips with young children. I've come home elated with finding the perfect shoe...but I've also come home empty-handed, or with the wrong size shoes that need to be returned. I get it.